Europe and Asia: one sport, two worlds

European football in Asia is always evolving. The impact of the Old Continent among Asian football fans is always something to investigate on. Throughout our dedicated work and testified throughout these years, Ganassa went into depth to study the situation over football and social media, looking at the awareness and the attention of the fans towards European football.

HOW EUROPEAN CLUBS & TWITTER MATCH IN JAPAN
GANASSA REPORT: THE EXECUTIVE EDITION

The Ganassa Report​

Every country has its own story, every fan isn’t just like another one from a different region. This is why we did investigate the situation over six diverse nations and the state of European football in East Asia through their eyes.

On this page, you will be able to find the situation of six different countries, so it’ll become clearer the kind of approach that every environment will need in terms of football and social media.

Japan
JAPAN
China
CHINA
Korea Rep.
KOREA REP.
INDONESIA
INDONESIA
VIETNAM
VIETNAM
SINGAPORE
SINGAPORE
A good social-media community, which starts from what the club provides, is very important for the fans. It helps you feel, ‘Oh, for this club I am just as important to them as their fans in Europe or in the rest of the world’.